Blog

The Sales Qualification Agent (SQA) introduces a new way of handling early-stage sales. Instead of relying solely on manual research and scoring models, it analyzes lead context, summarizes insights, and supports faster, more informed engagement. This shift moves CRM systems from passive data storage toward intelligent participation in the qualification process.

Consensual advertising is likely to be the most prominent practice. Google's new strategy seems to emphasize greater privacy, which will...